The 2015 summer season heralds the arrival of an eclectic selection of new fashion boutiques for the PM Village including a shop-in-shop gallery with several exclusive international fashion brands making their Balkan debut.
Look out for the likes of D&G, Tom Ford, Ralph Lauren, Fendi, Balenciaga, La Perla, Moncler and Philip Plein as well as perfume brands such as Floris, Frederic Malle, Tom Ford and others at the new Fashionistas on the Tara waterfront.
Another exciting new arrival this year is Genny, located at the crossroads in the village centre. This Italian fashion brand was founded in 1962 by entrepreneur Arnaldo Girombelli and has been part of Swinger International from Verona since 2011. The Genny take on fashion is to bring back the refined and sophisticated femininity of the 80s and 90s while throwing in a discreet luxury feel to all of their products.
For funky and upbeat footwear and accessories, the newly relocated Shubeshu on the ground floor of the Ksenija building has the latest collections for men and women, including Castaner, Rocco P, Leghila, Pretty Ballerinas and more.
Multi-brand powerhouse Heidi Klein never fails to disappoint and this year they are stocking a new range of swimwear and beach accessories alongside a range of bags, clutches, travel wallets and bracelets. Other brands on offer include Ligne St Barth, Orlebar Brown, Onia, Sunuva, Cool Change, Juliana Cassandro, Lenny, Castañer and Missoni.
Connoisseurs of premium sailing gear should pay a visit to the newly opened Gaastra store on the waterfront retail strip while the adjacent fashion boutique Anamar continues to push its signature brand of upscale bohemiana with contemporary and antique décor pieces from around the world.
After such a successful summer last year, American brand Misahara are back once more with their precious jewelry pieces that incorporate impeccable craftsmanship, the finest gemstones and bold design. Their new collections include a nautical themed jewelry set for men and the Petal Collection, a selection of flower designed rings featuring precious and semi-precious gemstones in rich colors that honor Mother Nature.
Younger visitors will love the popular Belgrade concept store Supermarket with its selection of designer products from Serbia and Montenegro alongside Spain’s Desigual, Bang & Olufsen products and Pray eyewear.
Pop in to MOOI if you are looking for highend designer brands like Celine, Givenchy, Chloe, Cutler&Gross, Isabel Marant, Sain Laurent, Dita, Shourouk, Emilio Pucci, Lanvin, Thom Browne, Valentino and Victoria Beckham, as well as a selection of sunglasses.
Finally, for classic, nautical summer wear from MaxMara, Paul & Shark, Lacoste and Ermenegildo Zegna, the Samms boutique remains the place to head to in the village.