The village of Porto Montenegro welcomes Dior, a House founded in 1946 by Christian Dior, whose visionary spirit never ceased to make women all over the world feel more beautiful. Season after season, this exceptional heritage is reinvented by the modernity and creative passion of his successors. In this ephemeral space with a terrace, located in the heart of the marina, Dior unveils the Dioriviera capsule, a summer wardrobe designed by Maria Grazia Chiuri, Creative Director of Dior women’s collections. Presenting ready-to-wear, accessories and objects by Dior Maison, this sunny line celebrates the dolce vita.
Christian Dior was the designer of dreams. As soon as his House was founded in 1946, and consecrated by the revolution of the New Look, his visionary spirit never ceased to glorify women all over the world. “Fabric is the sole vehicle of our dreams. Fashion, in sum, comes from a dream, and dreaming is an escape,” he wrote. Season after season, this exceptional heritage is reinvented by the singular creative passion, force and modernity of the House’s Creative Directors who – from haute couture to perfumes – make the Dior magic live on with audacity, excellence of savoir-faire and its unique beauty of the gesture.