Bellezza by Dama Concept Store – the Adriatic’s new address for world-class beauty.
Launched in 2024 with a celebrated debut in Podgorica, Bellezza by Dama is the creation of Dama Drogerija, a long-standing leader in Montenegro’s beauty retail sector.
Now opening at Boka Place, the Adriatic’s premier luxury retail hub – Bellezza presents a curated selection of leading global skincare, make-up and niche fragrance brands.
Blending international standards with the elegance of the Mediterranean lifestyle, it offers a contemporary store-in-store experience defined by a truly personalised approach.